Branding Management, scorecard, brand guide, brand market, information marketing, philip kotler marketing, customer value  
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NAME OF THE BOOKS

AUTHOR

PRICE

  Balanced Scorecared

 

Rs. 150

  Branding Guide for Your Journey to Best-Practice Processes)

 

Rs. 150

  Corporate Training

 

Rs. 150

  Call Center Operations

 

Rs. 150

  Customer Value Management

 

Rs. 150

  Benchmarking

 

Rs. 150

M Brand Positioning: Strategies For Competitive Advantage, 2/E Sengupta Rs. 275.00 
M Behind Powerful Brands john Philip Jones Rs. 375.00
V Business to Business Market Research Ruth McNeil  Rs. 350.00 
 

Marketing Books
M How Customers Think Gerald Zaltma 29.95 
M Marketing Moves Philip Kotler $ 29.95 
M United We Brand Mike moser $ 27.50 
M Brand New Nancy Koehn $ 39.95 
M Priceless Terry A. Britton $ 27.50 
M Momentum    Ron Ricci $ 24.95 
V After Image 
Mind-Altering Marketing		 John Grant Rs. 250.00 
V Amaze Your Customers Daniel Zane Rs. 195.00
 

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